Wednesday, 28 November 2012

Letter from a Small Business

Letter from a Small Business

It was a Tuesday morning. I sat looking out of the office window, coffee in hand, and thinking about one of many conversations that I had recently had about the problems of  " small businesses".

It wasn't the problem itself that was causing consternation, it was more the problem of how I could present it to readers without it becoming dry and boring. This is often the fate of even highly important business material.

My thoughts revolved around the ways that I had received information in the past and especially the format used to cloak them with both interest and entertainment.

The letter

The technique that appeared to best fulfill all requirements was, that in future I would provide an audio letter. A letter from a small business owner recounting their topic, it's ramifications, the problems it posed and how they could be best resolved. I had to admit that on some occasions it would be ending without any acceptable solution. For as we all know not all problems that we face can be concluded to our satisfaction.

Why am I writing this in my blog ?

Well that at least is simple. From now on I will be adding regular MP3 format audio letters at frequent intervals. These will cover a wide range of topics affecting all businesses but especially small or start-up enterprises.

I hope that you will follow these and that you will find them interesting and may be sufficiently so that you will record you own comments and opinions.

I look forward to making contact orally in the near future.

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